Anndy Lian is an all-rounded business strategist in Asia. He has provided advisory across a variety of industries for local, international, public listed companies and governments. He is an early blockchain adopter and experienced serial entrepreneur, book author, investor, board member and keynote speaker. Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointment, he was Chairman of BigONE Exchange, Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group and Chairman for the Korea eSports Industry Association (KeIA). He also played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region. Anndy played a leadership role in not-for-profit and quasi-government linked organizations such as the Singapore Business Federation (SBF) and Singapore Institute of International Affairs (SIIA) where he worked alongside policymakers, private sector decision-makers, and experts to create business value propositions for different industries. He wrote a book titled “Blockchain Revolution 2030” and was published by Kyobo, the largest bookstore chain in South Korea. Then he wrote his second book titled "NFT: From Zero to Hero". Zero to Hero is a call to anyone and everyone excited about the prospect of the world of NFT. Bound by imagination only, the NFT space is still in its early days, and early adopters can be a “hero” in their search for new possibilities. The book is available on Amazon and Bybit. More than 8,000 copies were sold. In 2022, he was awarded an Honorary Doctoral Degree by the Academic Council of Ulaanbaatar Erdem University in recognition of his contribution to the development of productivity science in Mongolia. An avid supporter of incubating start-ups, Anndy has investments in several traditional companies. He has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be "redecentralised".