Alan Gertner is the co-founder and CEO of Tokyo Smoke, a modern lifestyle business that is inclusive of Cannabis. A lover of technology, design and everything in-between, Alan most recently led a $&100M organization at Google Asia Pacific. Alan is a proven leader in strategy and operations, including as a founding member of Google's first Global Business Strategy team in California. A former Management Consultant at Oliver Wyman in New York and graduate, on the Dean’s list from Richard Ivey School of Business, Canada’s leading business school. Alan is creating incredibly thoughtful and deliberate interactions with Cannabis - fighting typical stoner stereotypes and providing a thoughtful business approach. In his eyes there is no reason that cannabis can not be treated like fine wine, with an educated user base. Tokyo Smoke was created to bring design, education, and emotion to Cannabis. Through immersive retail and digital experiences and spanning multiple verticals to inspire creativity and touch hearts. Tokyo Smoke is an award-winning lifestyle brand that brings sophistication and design to coffee, clothing and cannabis. Tokyo Smoke is based on a strong passion for modern design and strong desire to elevate the cannabis landscape. Located in Toronto, Ontario, Tokyo Smoke combines an immersive experiential retail with the international distribution of branded coffee, clothing and licensed branded Cannabis. An angel investor and advisor outside of Tokyo Smoke, Alan supports programs that empower the greater startup community, the Cannabis movement and future generations of people pursuing their passions, including his own Time On Project (www.timeon.org) ,dedicated to self disruption, mindfulness and winning at life.